Online communities have never been more important to brands, but creating meaningful connections is still an uphill battle for many. Couple this with the rapidly changing economic landscape, and it’s clear to see the challenges facing marketers today. To effectively reach your customer across touchpoints you need to ride the waves as they come and innovate—whether that be embracing popular channels and platforms, pivoting content strategies to reflect cultural shifts, or streamlining digital product offerings to best meet demand.
Join Dash Hudson and Sarah Lee, Social and Community from The Inkey List as we discuss how to strike the perfect balance between community management and ecommerce.
Here’s What You’ll Learn:
- Tactical strategies brands can take to continue to navigate and thrive in this fast-paced economic environment.
- How to adopt data analysis and AI technology in the content creation process for rapid insights you need to succeed.
- How to lead the way on social through creativity, authenticity, and innovation.