CPG brands have been fortunate to see high demand for their products and continue to rise in popularity on social media. The challenge: creating content that can keep up with—and set new standards for—a burgeoning industry. Get the trends, tactics, and tools for fostering growth and streamlining social commerce initiatives.
What you'll learn:
The four most important KPIs for the CPG sector on Instagram and the industry average for each
What these KPIs signal and how they’ve grown or declined year-over-year
How COVID-19 has impacted consumer behavior on Instagram
The strategies industry leaders employ to thrive on the channel