The Definitive Guide to Social Media ROI for the Publishing Sector

Social media platforms provide more ways than ever for publishers to tell their stories and connect with new audiences. By embracing the roles of both influencer and brand, they're able to contribute timely topics and craft engaging content that both stands alone and complements their main distribution channel. But one question has never been more pressing — how exactly does one measure social media ROI?


  • How to manage the ROI of spend on social media

  • The social KPIs that you should be tracking

  • Essential KPIs for influencer partnerships

  • How to maximize engagement on social

Download the guide now to realize your brand's social media ROI

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