April Lockhart on Brand Authenticity at Caudalie

The power of the grape is real, and April Lockhart spreads the good word about it daily as a brand marketing assistant manager for Caudalie. Hear how the skincare brand that was born on a vineyard in Bordeaux, aims to emanate authenticity on Instagram, as well as how April uses Dash Hudson daily to amplify the brand’s social marketing initiatives.

 

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