Instagram Benchmarks:
Luxury Industry

Dash Hudson looked at the top 100 luxury brands on Instagram to determine industry benchmarks to guide your strategy and goals. Discover who the leaders are across KPIs and how they achieve success on this essential channel.


Social ROI, Built for the Discerning

Storied luxury houses that once seemed out of reach are now at the fingertips of everyday social media users. Luxury brands weren’t early adopters of Instagram, but have since recognized it as an invaluable marketing medium to foster deeper connections with the modern, digitally savvy consumer. 

Here's what you'll learn in the report:

  • The four most important KPIs for luxury brands and the industry average for each.

  • Why these KPIs are meaningful for luxury brands.

  • The strategies industry leaders employ to thrive on Instagram.


Get The BenchmarkS